The RubeTube

Life's a cube.  Solve it.

June 26, 2007
Back in September 2006, I wrote about Fukuda Potato Crisps (now being sold in stores as Fukuda Chipz) the one-of-a-kind, no-frills Pringles clone with a wonderful wasabi flavor and a price that won't hurt your pocket. Although I have managed to convince some of my friends to try it out (and most of them liked it as well), I didn't think that my aforementioned blog entry in particular caught the attention of a lot of people.

I was pleasantly surprised to receive a Friendster message (of all places) yesterday from Gilbert, VP of Sales and Marketing of Richburg Corporation, the local importer and distributor of the Fukuda chips. Here is the meat of the message:
Hi Mark,

I chanced upon reading The Rube Tube, and found out you have tried our products Fukuda Potato Crisp.

We appreciate the comments you have made about the product not because its all positive but its simply the way you constructively explain what you liked about it.

In appreciation of your support to our products, we would like to send you a simple gift pack and samples of our other products.

You may comment on it, good or bad, because we believe that consumers like you are the ones who let us strive harder to make sure that what we put in the market are to the satisfactory of the majority.
You know what, that really, really, really, really, really made my day. How many times do you get a message like that in your inbox? I appreciate their effort to reach out to a single consumer like me, despite the fact that I don't review products for a living and I'm not even pretending to be one. The gesture made me feel important and it also made me feel empowered as a consumer.

Thanks, Gilbert! I'm looking forward to receiving the gift pack soon.

(If you do a search for "fukuda potato crisps", you will find that The RubeTube is first on the list. In fact, if you search with the quotes, then The RubeTube is the only source on the list. Am I the first person to have ever written about Fukuda?)

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6 Responses to “A one-time food critic”

  1. # Blogger isagani

    ohoho! How cool is this! Anlupit. Never heard about fukuda chips before (fukuda dvd player lang, yung cheap) hahahaha :D  

  2. # Blogger punzki

    Sila rin yun!!! Kung anu-ano ata iniimport nila... may junk food na, may electronics pa!  

  3. # Blogger ダイアンゴンザレス

    Cool! Galing ng HR nila, hehe. :)  

  4. # Anonymous Diane Gonzales

    Ako pala yung nasa taas, yung ダイアンゴンザレス. Hehe.  

  5. # Blogger didith

    Nice story, Mark! And I'm impressed with the Richburg!  

  6. # Blogger punzki

    ...and you really ought to try their wasabi chips too! :D  

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Mark Punzalan
a.k.a. "Punzki"
Location: Redmond, WA
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